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Baidu takeaway with full-time + send a single form of logistics and distribution, enhance the user experience
2016-09-07 09:57:25
The 2016 Baidu World Conference held in Beijing, in the forum of ecological service, Baidu takeaway CEO Zhenbing Gong published "new ideas" takeaway Internet plus era theme speech, takeaway O2O and the prospects for the development of ecological service is discussed from the perspective of technology and innovation.
Gong Zhenbing said, focusing on the quality of Baidu takeaway takeaway, by means of "logistics + full-time to send a single, can effectively link on the quality of the user and quality businesses, forming a closed-loop ecological offline integration, and through the business coverage, lower price, service time, service standardization to meet user the diversified needs, enhance the user experience.
In order to provide users with more choices, Baidu takeaway has reached a strategic cooperation with hundreds of thousands of brands, including not only the Quanjude Chinese time-honored brand, as well as KFC, such as McDonald's fast food, and sea fishing, Meizhou Dongpo this boutique restaurant. "Baidu takeaway business cooperation requirements must be fully licensed, and cable hall of food stores, to ensure food safety." More critical is that the user in the purchase of the same meal, Baidu takeaway can ensure the lowest price, for the user to create a good price to sell.
In addition to the quality of businesses, logistics and distribution efficiency has become a key factor in the decision to take away the service experience. Through the full-time + send a single logistics distribution model, Baidu takeaway every single delivery time down to 32 minutes, the delivery rate reached 98.78%." Baidu takeaway in entering the market, adhere to the full time distribution model, the country has more than 40 thousand full-time knight, a knight with a health certificate, a relatively uniform wearing uniform clothing, then surgery, for example, I wish you a happy meal, I hope you give praise, and there is a mechanism to control.
In addition, the data show, grab a single mode there is always part of the delivery order no, hurt the user experience. To this end, Baidu takeaway send a single model, through the system to control the service experience, to create the industry's only intelligent logistics scheduling system 4, 30 patents, to build a complete set of intelligent IT management tools. Gong Zhenbing said, with the help of intelligent logistics dispatch system, Baidu takeaway can collect real-time dynamic data values, make the optimal allocation sequence in the time span and space range within 1 milliseconds, Knight trajectories can seamlessly play throughout the distribution process, and realize the most efficient to send a single distribution mode, reduce the number of long tail timeout orders.
Said that the O2O industry has bid farewell to the past, especially hard, especially dependent on the image, to become a big data accumulation, with high-tech features of the industry. Ultimately want to win this industry must be to improve operational efficiency, under the premise of the user experience to be met, the operating efficiency is higher, the advantage is greater.
Gong Zhenbing said that Baidu is currently planning in the restaurant takeaway delivery range, through the accumulation of data can be done according to user needs into the distribution range, at the same time, intelligent logistics scheduling system can do in 4 minutes will be all day long Knight path planning of virtual test room, so as to optimize the distribution process, improve operational efficiency. In addition, Baidu takeaway service system based on the user portrait, merchant portrait, Knight portrait, able to do thousands of people.
"Baidu takeaway eventually to do is city logistics business, with the high frequency of food takeaway for the entrance, exercise so as to realize the logistics capability, from catering to supermarkets, tea, fresh fruit, whole category of drug delivery." Gong Zhenbing said that recently, Baidu also launched the takeaway errands services "free purchase, can offer to send files, on behalf of the registration, waiting on behalf of many services, it also shows that Baidu takeaway represents an important step in the commercial development of the city logistics.
"After two years of burn subsidies, takeaway market has already entered the mature period, how to enhance the service experience has become the core of competition." Industry experts said that only adhere to the user centric concept, is committed to improving the user experience, is the long way to take away the O2O platform development. In this regard, Baidu takeaway through the construction of new ideas to build a new service to enhance the stability of the user experience, to create billions of city logistics and trading platform to lay a solid foundation.